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lunedì 11 gennaio 2010

Tell me what you’re listening, and I’ll tell you who you are



The music, seen as light for our souls, we’re listening according to our personality. This fact was proved by Adrian North, a professor at Heriot – Watt University, Edinburg, who made an elaborated study, on 36.000 subjects from the entire world, to see which the connections between personality and musical tastes are, more exactly,. And he truly proved that, if we tell what kind of music we like, we actually tell who we are.

This study is a lot of help in the marketing camp and in the industry of sales, because it offers a portrait of the music listener. Now, the target public can be better pictured and it can save the producers from the crisis. The product can be shaped on the personality of the client.

It this study true? This depends n how well the results of the test are shaping on us. Adrian North counts the connections between the musical types and personalities, as in the list that follows:

BLUES – o good opinion about themselves, creative, sociable, gentle, detached
JAZZ – a good opinion about themselves, creative, sociable, detached
CLASSIC MUSIC – a good opinion about themselves, creative, introverted, detached
RAP – a good opinion about themselves, sociable
OPERA – a good opinion about themselves, creative, gentle
COUNTRY and WESTERN – good workers, sociable
REGGAE – a good opinion about themselves, creative, though lazy, sociable, gentle, detached
DANCE – creative, sociable, but not gentle at all
INDIE – a bad opinion about themselves, creative, pretty lazy, not gentle at all
ROCK/HEAVY METAL – no trust in themselves, creative, pretty lazy, not sociable at all, gentle, detached
POP – a bad opinion about themselves, not creative at all, good workers, sociable, gentle, not detached
SOUL – a bad opinion about themselves, creative, sociable, gentle, detached

Source: Curiozități - Enciclopedie online

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